Utah Office of Tourism
Featured Opportunities, Resources, and News
'24 GRANT AWARDEE WEBINAR
View the UOT grants team walk you through the final reporting requirements and ensure your ROI and budget data are accurate and complete.
NATIONAL PARK FEE CHANGES
Resources for the 2026 National Park fee changes for non-residents, to share and help provide accurate, first-party information on your owned channels
2026 TOURISM BUSINESS DEVELOPMENT WOKSHOP
Registration now open for the workshop April 22-23, in Kanab, with agritourism, astrotourism, and the creative economy (film & cultural tourism) sessions.
LEGISLATIVE RESOURCES
Learn the value of the visitor economy from key stakeholders, tourism spending impact per county, and our office strategic plan and grant projects.
TOURISM DAY ON THE HILL
Hosted by the Utah Tourism Industry Association, join our tourism industry on Feb. 6, as we address & outline key legislative priorities for the legislative session.
JANUARY NEWSLETTER
The latest partner newsletter is now available. View the current and past editions and subscribe to receive on the first Tuesday of each month.
NEW 100% ID LAW
Now required, all establishments licensed to sell alcohol to check the ID for every customer purchasing alcohol, regardless of age appearance. Learn more.
FILM INCENTIVES
The Utah Board of Tourism Development approved a state film incentive for "A Snowflake Christmas" to film in Utah. Learn more about film production incentives.
SPRING CAMPAIGN SPOTS
The marketing team is excited to share new Utah Person spots for UOT's Parks and Beyond Spring Campaign. This campaign will run February 1-June 15.
VISITOR GENERATED TAX REVENUE
This report focuses on out of state visitor revenue supporting Utah’s transportation, education, health & human services, criminal justice & public safety, natural resources, and economic development programs.