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e-Update for September 24, 2010
From the Managing Director
Leigh von der EschIt was a busy summer for the Utah Office of Tourism as our staff worked hard to fulfill all of the requests for travel guides and other information about Utah. We have finally caught up just as the leaves are changing in Utah’s mountains and the calendar is now promoting fall events. In August, we traveled to Savannah, Georgia, for the U.S. Travel Association’s Educational Seminar for Tourism Organizations (ESTO) where it was announced that Salt Lake City will host the event next summer.
In This Issue...
  Electronic & Social Media:
  2011 Utah Scenic Calendar UOT Releases 2011 Scenic Calendar  

The Utah Office of Tourism has released its 2011 Utah ‘Life Elevated®’ Official Scenic Calendar. Now in its 39th year, the annual award-winning publication highlights many of Utah’s iconic destinations, outdoor activities, and events through its stunning photography and award-winning graphic design. The calendar also features a greeting by Governor Gary R. Herbert.

A photo of an arch on the Frying Pan Trail in Capitol Reef National Park, taken by accomplished Utah photographer Willie Holdman, was selected as the cover image. Many other Utah destinations are featured throughout the calendar including all five national parks, as well as Utah’s state parks, ski resorts, national forests, monuments, and recreation areas...


More Stories
2010 Winter Ad Campaign Utah Tourism Board Approves Winter Ad Campaign

UOT will launch a national cable 'Life Elevated®' advertising campaign this winter to promote Utah’s skiing and The Greatest Snow on Earth®. During its monthly meeting in Brian Head, the Board of Tourism Development approved the nearly $1.1 million campaign that consists of several new 30-second commercial spots that will rotate on 13 national cable networks in January. The ads will feature the “snowflakes” created by the Utah Office of Tourism’s Salt Lake City-based advertising agency, Struck/Axiom, for the third year in a row...

Four Corners Monument

Four Corners National Monument Is Dedicated on September 17

It took almost seven months to complete, but on Friday, September 17, the Navajo Parks and Recreation Department officially dedicated its newly constructed Four Corners Monument. The monument opened in traditional fashion with a prayer from both a Navajo and a Ute medicine man to bless the new plaza and interpretive panels. The Visitor Center is open year round, and features a Demonstration Center with Navajo artisans.

Four Corners Monument
Utah Brewers Cooperative Local Brewers Take Top Awards

Utah beermakers took home top awards at this year's Great American Beer Festival (GABF) in Boulder, Colorado. The winner for best mid-sized brewery and brewer of the year went to the Utah Brewers Cooperative, the company that makes beer under the Wasatch and Squatter's labels. GABF remains the largest commercial beer competition in the world, with 3,523 beers vying for medals. Other local brewers taking medals icluded Redrock, Epic, and Uinta Brewing Co.
In The News
USA Today
Utah ski resort plans first heated chair lift in North America
Utah Gets Tax Boost From Hollywood, Cuts Forecast Gap
National Geographic
Two New Horned Dinosaurs Found in Utah
Flying Compass
Genealogy Travel in Salt Lake City
Standard Examiner
Funny flakes to promote Utah winter tourism
Salt Lake Magazine
Yes, that's a Utah ad I'm seeing during 'Real Housewives'
Grand America places 2nd in restroom contest
Deseret News
2011 'Life Elevated' scenic calendar for sale
Salt Lake Tribune
Utah tourism board approves $1.1 million ski campaign
Salt Lake Tribune
Lawmakers very eager to increase state’s film incentive
Salt Lake Tribune
Utah brewers win big in Colorado
Business Facilities Magazine (PDF)
Utah: Heading to the Head of the Class
RV Life Magazine
Three Utah Favorites: Arches, Bryce, and Capitol Reef
American Bus Association
Utah Shakespearean Festival named among top 100 North American Destinations
Deseret News
Utah ski resorts get spruced up for ski season
Salt Lake Tribune
Discovery of dino skulls in Grand-Staircase will have ‘huge impact’
Fossils of new species of horned dinos found in Utah
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